Season 5 - Episode 8: The Power of Communication: Matt Reesor's Lessons for Startup Founders

This week we're talking about entrepreneurship, Canada, and politics. Our guest is the fantastic Matt Reesor. Matt's expertise lies in understanding how the dynamics of interpersonal communication contribute to the success of plans and ideas. He has trained thousands of MBA and Masters students at Queen's University Smith School of Business in Canada and Nagoya University of Commerce and Business in Japan. Through his company, Reemark Communications, Matt has partnered with leading organizations, to provide communications consulting and training services.

Startup Different, Engage.

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Summary

In this episode of Startup Different, hosts David and Chris speak with guest Matt Reesor to delve into the intricacies of entrepreneurship, communication, and the unique challenges faced by Canadian businesses. Matt shares his journey from teaching in Japan to becoming a communications consultant, emphasizing the importance of effective communication in business. The conversation explores the dilution effect in communication, the cultural differences between Canadian and American entrepreneurs, and the current state of entrepreneurship in Canada, including the impact of capital gains tax changes. The episode concludes with a discussion on the potential for Canadian companies to act as incubators for future U.S. market entries.

Takeaways

  • Matt Reesor's journey reflects the unpredictability of career paths.

  • Effective communication is crucial for entrepreneurs to convey their ideas.

  • The dilution effect can weaken the impact of a message.

  • Canadian entrepreneurs may lack the aggressive ambition seen in the U.S.

  • Capital gains tax changes can disincentivize entrepreneurship in Canada.

  • There is a growing appetite for entrepreneurship in Canada.

  • Canadian companies can serve as incubators for U.S. market entry.

  • Innovation is essential for the future success of Canadian businesses.

  • Cultural differences influence business strategies and outcomes.

  • Building a strong brand presence can facilitate market entry.

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Season 5 - Episode 9: Beyond Technical Skills: Key Communication Lessons from Expert Matt Reesor

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Season 5 - Episode 7: Courageous Entrepreneurship - Lessons from Octavia Goredema